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MALAYSIAN FRUITS
But with increasing demands in both local and export market, farmers and big companies alike have embarked on large-scale cultivation and downstream activities such as fruits processing. The industry is further boosted with the assistance of the government, especially in areas of research, farm management, post harvest technology, production technology, automation, improved infrastructure and extensive market promotion. Malaysian fruits are both seasonal and non-seasonal. The seasonal fruits like Durians, Rambutans, Mangosteens and Mangos are popularly known overseas as exotic fruits and are usually harvested between the months of June to August and November to January.
The Malaysian Starfruit, with its unique star-like shape is reputed to be the best worldwide in terms of its size, texture, taste and appearance. Not lacking in popular demand worldwide is the solo-papaya or better known as the Malaysian papaya exotica with its sweet taste and aromatic flavour. The major market for Malaysian Fruits is Singapore, however exports have expanded to Hong Kong, Taiwan, Japan, EEC countries. With increasing hectarage under fruits cultivation over the last few years, and improved packaging techniques boosted by world demand, the future is indeed bright for the industry.
Director General Deputy Director General Senior Director of Corporate
Planning Senior Director of Corporate
Services Division Senior Director of Admin &
Finance Senior Director of Marketing
Federal Agricultural Marketing Authority
(FAMA) |
Malaysian
tropical and exotic fruits were traditionally cultivated is
smallholdings.
Non-Seasonal
fruits are available all year round and among the more popular ones are
starfruits, papayas, bananas and guavas.
